Today's Internet user now spends nearly two of the five workdays a week on the Web, almost double the time users spent online in 2000, according to a new Harris poll.
The big jump in average Internet use happened in the past two years. Usage didn't hit eight hours until 2003 and held steady at between eight and nine hours until it spiked to 11 hours in 2007. The average hit 14 hours in 2008 and slipped to just over 13 per cent this year, the latest survey of 2,029 Americans found.
The researchers attribute the online surge to the financial crisis, with more people looking for advice and examples of companies and business practices that could lead to a recovery.
The age groups that spent the most time online are those ages 30 to 39, at an average of 18 hours; while those 25 to 29 and 40 to 49 surfed an average of 17 hours. And 14 per cent of all users said they are online for 24 or more hours a week.
The survey also found that 50 per cent of Internet users said they bought something online while in the office last year.